Bocchi USA

Bocchi Bagno manufactures luxurious, elegant, and modern kitchen and bath products in Turkey. They branched out to the U.S. with the first location in Roswell, Georgia and with a slight name change, Bocchi USA.

Services: Social Media, Video
All renders provided by Bocchi.

Client

Bocchi USA

Team

Uduak Ita, Lacey Morrell, Khoa Tran

Role

Creative Director, Designer, Storyboarder, Project & Team Manager

Bocchi USA

Bocchi Bagno manufactures luxurious, elegant, and modern kitchen and bath products in Turkey. They branched out to the U.S. with the first location in Roswell, Georgia and with a slight name change, Bocchi USA.

Services: Social Media, Video. All renders provided by Bocchi.

Client

Bocchi USA

Team

Uduak Ita, Lacey Morrell, Khoa Tran

Role

Creative Director, Designer, Storyboarder, Project & Team Manager

From Turkey to the United States.

Bocchi USA wanted to showcase its products to a specific audience and needed a way to distinguish themselves successfully in the U.S. without sacrificing their representation of the parent company.

It’s time to take the spotlight.

Bocchi Bagno’s visual identity is filled with colors that showcase their elegant and modern kitchen and bath products. Bocchi USA, on the other hand, was in its infancy and only had limited renders and product colors to work with.    

We focused on the modernity of Bocchi Bagno’s products and churned it into a minimal and sophisticated direction for Bocchi USA. This approach allowed space for the products and renders to shine across social media.

Make it direct. Make it easy.
Make it timeless.

We created over 200 social media posts, both animated and stagnant, into an asset library featuring Bocchi USA’s merchandise and event dates. In addition, we developed a short tradeshow reel showcasing their fireclay kitchen sinks and the colors they came in. The reel was used at their first Kitchen & Bath Industry show in Orlando, Florida.